Life Out Of Plastic - L.O.O.P.

Designs and sells green products made from recycled bottles.
2013 SEED Gender Equality Award Winner Waste Management Lima, Peru

L.O.O.P.’s commercial activities include the sale of products made from 100% rPET fibre (textile derived from PET bottle recycling) locally manufactured by women, and the provision of environmental educational services to the private sector. Profits fund L.O.O.P.’s awareness campaigns, including an annual public recycled art exhibition and a nationwide beach clean-up. L.O.O.P.’s three-pronged approach combining products and services with public advocacy to bring about social change is unique in the marine conservation field in Peru.

Eco-Inclusive Impacts

L.O.O.P.’s three-pronged approach combining products and services with public advocacy to bring about social change is unique in the marine conservation field in Peru.
  • Increasing awareness about plastic pollution through campaigns.
  • Changing people’s behaviour by encouraging them to collect recyclable waste.
  • Creating social change by combing green products and services with public advocacy.
  • Reducing the GHG emissions resulting from the manufacture of plastic bottles.
  • Reducing oil consumption by extending the lifecycle of plastic bottles and up-cycling them into new products.
  • Improving the coastal marine environment by reducing the amount of waste going to local landfill and garbage dumps.
  • Creating green jobs for the community with potential income up to USD 3,000 per year.
  • Increasing the economic empowerment of key partners, such as recycling associations and participants in community projects.
  • Creating a market for the end products of the plastics recycling value chain.


This enterprise is supported through its partnerships with various stakeholders, ranging from national and international organisations, investors, research institutes, suppliers, governmental bodies, NGOs, other social and environmental enterprises and more.

RECIAMANCAES is a recycling microenterprise led by women and L.O.O.P.’s priority beneficiary. It seeks to strengthen the organisation and empower its members. 

Conservamos Por Naturaleza is a Peruvian NGO. Together with L.O.O.P. it organises the annual national beach clean-up and tri-annual retreats.

Fundación OLI Perú produces and markets a joint collection of products made from the textile sold by L.O.O.P. 

Red Peruana Ciclo de Vida develops a Life Cycle Analysis for recycled plastic products currently manufactured in Peru.

ecOcéanica designs a marine debris study in cooperation with L.O.O.P., bringing in expertise in marine biology and conservation work.

SEED Library

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Irene Hofmeijer
Malecon Armendariz 271, Lima 18
Lima, Peru
Tel: 00511 242 23 53

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