Green the Map
Giving new life to waste by upcycling and market creation
GTM follows a two-pronged business model to market environmentally friendly products. The enterprise manufactures products from waste or organic materials, and it also offers an on- and offline marketing and sales platform for its own products and the products of other environmentally conscious producers.
Online, GTM runs its own e-commerce store and sells on other e-commerce portals. Offline, sales occur in GTM’s own store as well as in other retail stores throughout India.
Green the Map manufactures, markets and sells the upcycled products made from waste or organic materials..
United Sisters Foundation (USF), or Pinkathon, is India’s biggest female marathon organiser and a regular purchaser of GTM’s products.
Haathi Chaap uses GTM as their official distributor. Together with GTM, they create unique tags and pamphlets for customers.
Indigo Airlines provides discarded aircraft seat covers as material for GTM products; the upcycled products are then sold on Indigo flights.
The 2016 SEED Awards in India are implemented in cooperation with Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ).
The 2016 SEED Awards in India are funded by the International Climate Initiative (IKI) of the German Federal Ministry for the Environment, Nature Conservation, Building and Nuclear Safety (BMUB).
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