Empowering farmers via mobile technology
Farmerline’s software MERGDATA reaches farmers via mobile technology that is adapted to the local context and shares empowering information in mass quantities in voice or SMS format. Business activities include licensing the software, surveying tools and database to organizations (B2B) as well as direct sales of content services to farmers (B2F), and have resulted in USD 300,000 of revenues in the past year.
Farmerline also provides financial services to increase farmers’ access to savings and loans and additionally offers literacy training and workshops on how to access, understand and implement agronomic best practices.
Farmerline Ltd works on software development and distributes software and related services.
ARMAJARO = ECOM, an investment firm, currently uses Farmerline’s technology to collect, store and analyse data while mapping farms.
MEDA, an initiative seeking to empower female agricultural workers, uses Farmerline’s messaging service to provide information on sustainable households and food insecurity.
The 2016 SAG-SEED Awards are supported by the SWITCH-Africa Green project, which is implemented by UNEP with the assistance of the European Union.