Earth Tatva
Earth Tatva works to reduce mining for natural resources by 60% and lowering energy consumption through recycling fired ceramic waste.
They believe every consumer should be able to carry on with their daily activities without worrying about the potential negative impact of their choices on the environment by offering recycled products.
Earth Tatva's recycled ceramic tableware is stronger than the conventional material, 100% recyclable and aesthetically pleasing. They are selling their designs to costumers seeking a green and sustainable lifestyle and to luxury hotels and organic food cafes with ambitions to lower their carbon footprints. With a patent pending, Earth Tatva hopes to license out their innovation in material use to other manufacturers and scale their efforts to reduce mining.
- Offering of green employment opportunities within production and sharing studio space
- Raising awareness for conscious consumer choices when buying ceramics
- Supporting significant reductions (60%) in resource consumption when producing ceramics with recycled materials
- Ensuring corresponding reduction in energy used in production
- Offering additional income through direct and indirect (value chain stakeholders) jobs
- Promoting a more circular lifestyle while offering ceramics for competetive prices
Partners
GUSEC - the Gujarat University Startup and Entrepreneurship Council is an incubation centre supporting Earth Tatva with grant application, patent & trademark registration among other resources.
Platypus Design Lab provides Earth Tatva with studio space to use for production and operations.
